Pre-Summit Workshops

Workshop D

Social Media Conferences

1:00D: Tools and Techniques for Social Media Protection, A Multi-Case Study


Companies and professionals are getting attacked through social media on a daily basis. These attacks result in bad press, litigation, operational downtime and other negative effects that hit the bottom line. Company owners, officers and counsel are experiencing tremendous challenges reacting to these incidents from a technical, legal and press relations perspective. In the course of this workshop, you will be given real world case studies plucked from newspaper headlines and tasked with reacting to problems as they occur, developing a comprehensive plan to deal with different incidents, and outlining the key policy provisions needed to successfully deal with these issues in the future.

You will leave this workshop with the ability to:
  • Download and use of free social media tools to help monitor and report on your social media activities and reputation management from a security perspective (bring your laptop)
  • Analyze the technical and legal ramifications of various types of social media threats
  • Develop a framework for managing social media security strategies
  • Develop action responses to social media threats and implement the P.E.E.R method (Policy, Educate, Enforce, Review) for creating corporate practices
  • Determine metrics and performance measurements related to various objectives for social media, including risk mitigation objectives
    • Companies and professionals are getting attacked through social media on a daily basis. These attacks result in bad press, litigation, operational downtime and other negative effects that hit the bottom line. Company owners, officers and counsel are experiencing tremendous challenges reacting to these incidents from a technical, legal and press relations perspective. In the course of this workshop, you will be given real world case studies plucked from newspaper headlines and tasked with reacting to problems as they occur, developing a comprehensive plan to deal with different incidents, and outlining the key policy provisions needed to successfully deal with these issues in the future.

    You will leave this workshop with the ability to:
  • Download and use of free social media tools to help monitor and report on your social media activities and reputation management from a security perspective (bring your laptop)
  • Analyze the technical and legal ramifications of various types of social media threats
  • Develop a framework for managing social media security strategies
  • Develop action responses to social media threats and implement the P.E.E.R method (Policy, Educate, Enforce, Review) for creating corporate practices
  • Determine metrics and performance measurements related to various objectives for social media, including risk mitigation objectives

    • Session Presented By:

    Kubs Lalchandani
    Managing Partner
    Lalchandani Simon PL
    Gary Bahadur
    Founder of KRAA Security, and author of Securing the Clicks
    KRAA Security