To run any truly successful social media campaign or program, every marketer needs the proper tools. One of the most important tools a marketer can have is a social media monitoring tool. For small businesses with minimal budgets, buying an expensive software program might be out of reach. Luckily, there are plenty of free tools available that have a surprising amount of features for social media monitoring.
From the simple straight shooters to the more complex reports, there is a free social media tool available for your needs. To help you get started on your search, we have pulled together five of the best free options in social media monitoring tools available.