Can You Afford Lost Customers?

During the 2010 Social Media Strategies Summit we had many fantastic presenters. One presentation  that I was extremely fond of was Liz Strauss’s review of how valuable a loyal customer ...

Why do we Hate Social Media?

If you missed GSMI’s  2010 Social Media Strategies Summit this past month don’t worry too much. Throughout the next month we will be posting some of the highlights. Today’s post ...

5,000 Fans for $99

Dr. Rob Spencer, Author & Former Senior Research Fellow at Pfizer, was one of the presenters at GSMI’s Social Media Strategies Summit.  Dr. Spencer discussed a rather hot topic, ...

Does Your Social Media Campaign Answer WIIFM?

Kira Wampler, the Principal at Ants Eye View, presented at GSMI’s Social Media Strategies Summit.  Wampler touched on how important it is to deliver on the “What’s In It For ...

foursquare helps businesses connect with consumers

Location based marketing is a great, and virtually free, way for businesses to increase sales and customer loyalty. Anyone who uses a smartphone can participate and its all based around ...

ROI is Key – Check out Twitter’s New Analytics Dashboard

Last week, at our 2010 Social Media Summit in San Francisco, there was much discussion around how to measure return on investment (ROI) for social media.  How do you measure it?  ...

SUMMIT ON SOCIAL MEDIA STRATEGIES- Official Press Release

Below is our official press release from the Social Media Strategies Summit that took place September 15-17th in San Francisco. Make sure to check out our Feb 2011 Summit, www.socialmediastrategies.com SUMMIT ...

Frost & Sullivan’s Jake Wengroff to Participate in The Social Media Strategies Summit

Date Published: 4 Aug 2010 MOUNTAIN VIEW, Calif. – August 4, 2010 – Frost & Sullivan is pleased to announce that Jake Wengroff, Global Director of Corporate Communications, ...
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