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15 free tools to help you write killer blog posts

As a writer, the creative cup does not always runneth over with awesome blog post ideas. This is especially true if you need to come up with quality ideas on a consistent basis.

Enter the web, plus many marketers struggling with this same issue, and voila! Tons of awesome tools available to help you pack a punch with your next piece. Also, these are free.

Topic ideas

1 - Answer the Public

This tool helps marketers capitalize on Google & Bing's auto suggest results. Type in a keyword to see what people are searching for. What’s especially awesome: the tool compiles a visualization of the data, or you can export to a CSV. Ideas for days! 

2 -  ContentIdeator

You can search by keyword to see the most-shared content across various platforms. Keep tabs on what’s trending by category and region. More extensive search features offered with an upgrade.  

3 - Quora

Quora requires a bit more work, but it's worth it. You’re sifting through posts for great blog ideas, but you’re seeing the real conversations. Check out what types of tools and resources marketers recommend to one another. 

4 - HubSpot Blog Topic Generator

Enter 3 nouns, and HubSpot will generate blog title ideas. A good way to get a new spin on a few ideas you may have already had brewing (and save a few of the others for later!). 

5 - SEOPresser blog title generator

A keyword based blog idea generator. Like HubSpot, this is a good option for an initial brainstorm. 

Headlines

6  - CoSchedule Headline Analyzer

CoSchedule gives you a headline score based on "word balance". Your title should be a mix of common, uncommon, powerful and emotion-based words. Create a free account to save your “headline history”. You can compare scores of titles you’ve analyzed - a great way to learn and improve with time!

7 - Impact Bound Blog Title Generator

Type in a topic, and it gives you the bare bones - you fill in the blanks with your keywords. Save blog title ideas to a notebook and revisit later when you need some inspiration. Their title suggestions can work with most keywords.

8 - Emotional Marketing Value Headline Analyzer

Enter your headline and test for “emotional marketing value”.  This is a great gauge on how your post will perform on social media channels. 

Editing

9 - HemingwayApp

A desktop app to help you gauge the readability of your blog.  It identifies complex words, sentences, passive voice and more.  (I used this app to edit this post!)

10 - WordCounter

Enter your blog and it’ll identify repetitive words (including how many times you’ve used each word in your post). Expand your descriptive vocabulary and recognize your over-used phrases. 

11 - Cliche Finder

The app will highlight cliches and oft-used expressions for you to reconsider. 

12 - After the Deadline

Great for typos, identifying passive voice and complex words (with simpler word suggestions). 

For when you need to tune out distractions

13 - CreaWriter

For those that feel inspired by calming images and music. You can personalize your background image and tunes to bring our your best writing. 

 

14 - CalmlyWriter

A browser app that saves a backup of your writing as you go. Enjoy focus mode (highlight only the paragraph you are working on) and dark mode (dark background). 

15 - ZenPen

ZenPen functions directly in your browser. A simple yet effective option to block out emails and notifications to get a few thoughts down. Enter fullscreen mode and start typing!

Creating images for your blog post

Is your blog post ready for social media? I've got you covered. Reference my recent blog post on 21 free and easy-to-use design tools for marketers! 

Breanna Jacobs photo

Breanna Jacobs manages GSMI’s conference production team and is the lead for the company’s digital marketing conference portfolio. She produces 8+ conferences per year, working directly with senior level speakers and collaborating with marketing and sales teams to drive event publicity and content marketing initiatives.

She’s researched and launched several new, successful programs from scratch including the UX Strategies Summit, Mobile+Web Developer Conference and the Brand Strategy Conference.

Prior to GSMI, Breanna was an ESL teacher, studied and taught abroad in Spain (Olé!). She graduated with a BA in Global Studies from UC Santa Barbara. She’s a runner, bookworm, and traveler.

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