Ten Apps Topping Enterprise Blacklists
Given how widespread personal devices have become in the office of late, it’s really no surprise that the line between work and home has started to become blurred. Personal applications ...
Top Ten Reasons to Attend Mobile Marketing Strategies Summit
This is the last week to take advantage of Early Bird pricing for Mobile Marketing Strategies Summit. This event is in it’s second year and it’s one of my favorites. Mobile ...
5 Awesome Internet & Mobile Infographics
I think we can all admit that infographics are not only fun to look at, but a great way to learn a ton of interesting statistics and other information without (too much) reading. ...
5 Important Factors To Consider Before Marketing Your QR Code
QR codes, widely used in Japan, have received mixed reviews here in the US. (The Japanese telecom, DoCoMo, actually sponsored advertising campaigns to teach people how to use QR codes. ...
Ogilvy & Mather’s Brandon Berger to Present at Mobile Marketing Strategies Summit
GSMI‘s Mobile Marketing Strategies Summit in San Francisco is two months away! The summit includes four tracks: B2B, B2C, Integrating Mobile Social and Local for an Optimized ...
5 Tips for Developing a Mobile App for the Enterprise
It’s been established that mobile is quickly on the rise, and that mobile and tablet usage is increasingly surpassing desktop usage. According to Mobithinking, there are now 1.2 ...
Wall Street Journal’s Tim Ware to Present at Mobile Marketing Strategies Summit
The Mobile Marketing Strategies Summit is just a few short months away! The staff here at GSMI has work diligently to provide a stellar speaker line-up to provide attendees with up-to-date ...
Groupon’s Iryna Newman to Keynote at Mobile Marketing Strategies Summit
With Global Strategic Management Institute’s Mobile Marketing Strategies Summit in San Francisco just a few months away, we are thrilled about our growing speaker line-up, with case ...
Top 5 Differences Between B2B and B2C Mobile Marketing
Both B2B and B2C companies are beginning to recognize and harness the extreme potential that lies within mobile marketing. So an important question becomes – what are some of ...
5 Mobile Marketing Mistakes You Don’t Want to Make
With mobile marketing strategies still in the works for the majority of businesses, there are several kinks that will need to be worked out before any business (even the big guys) get ...
