Day One Agenda

1:00pm

When Hashtags Attack: Managing Through Crisis in Social Media Abstract


Social media is sharing at the speed of light and is amazing wonderful for connecting people to information and one another. But what happens when that light turns into lighting and your organization is under attack? In this session, you can learn strategies for managing through online attacks and her case studies how one of the world’s most recognizable brands deals with the social spotlight.
Social media is sharing at the speed of light and is amazing wonderful for connecting people to information and one another. But what happens when that light turns into lighting and your organization is under attack? In this session, you can learn strategies for managing through online attacks and her case studies how one of the world’s most recognizable brands deals with the social spotlight.

Session Presented By:

Rick Wion
Director of Social Media
McDonald's USA
» View Rick Wion's Bio