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Friday, April 28th, 2017 - 11:00AM - 11:40AM

Tracking digital’s effect on bricks

In this case study, Jessica will walk through:

  • Promoting a Bricks and mortar business in a digital world
  • Tracking the efforts of digital marketing within bricks and mortar
  • Facebook’s Beta Verified Walk-in Program

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    Jessica Malcolm
    Sr. Targeted Marketing Manager
    GGP

    About your Presenter

    Jessica has spent her career helping marketing teams traverse the convergence of digital and traditional marketing. At GGP Jessica’s team works to drive shoppers into shopping centers across the country.

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