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Wednesday, April 26th, 2017 - 1:00PM - 4:00PM

Influencer Marketing: Where streaming, live, digital, social media and people meet

About the Training:

In an innovative world of media and mobile, a few things are certain. People are most influenced by people, where brand trust, relationship is sparked. Video content is the most captivating media on the internet, and live steaming has become the new phenomenon of planned and unplanned marketing. Social Media platforms are the popular meeting place.

What happens when you mix all of this together? You get the power of true influencers, the paring of digital media, streaming and live video, served in a world of Social platforms for the ultimate powerhouse marketing engine, Integrated Influencer Marketing.

In this session, you will learn how to:

- Align integrated influencer marketing with business objectives
Find and engage influencers that support and bolster your brand identity and mission
- Learn how to attract other influencers to your network
- Expand your social media presence, reach and engagement
- Integrate in-person events with online events
- Create measurable ROI for your influencer program

TRAINING AGENDA & ACTIVITIES

Influencer Network Mapping:
participants will build a network map of influencers. You will learn how to quickly build and score the ideal influencers.

Social Teaming:
building an ideal team to support your influencer efforts is key. Participants will learn to get the support they need from those around them.

Content Mapping:
participants will learn how to map content connected to current influencers and attract new ones.

Event Integration:
participants will learn how to integrate and leverage internal and external events into their plan.

Participants Will Receive:
All participants will have access to electronic versions of the materials. Everyone will receive a 90 day subscription to Social Jack which includes unlimited access to online Social Media Coaching and Training on over 200 subjects.

Dean DeLisle
Founder + CEO
Forward Progress, Inc.

Who Is This Social Media Training For?
Beginner - intermediate level session for marketers looking to kickstart and maximize their influencer program.

Social Media Training Price:


Seating is limited - save your seat!

Register Now!

About your Presenter

For over 30 years, Dean has demonstrated his ability to accelerate companies, stimulate business development, and make operations more efficient. Using the power of online social networks in addition to traditional media practices, he has helped numerous clients establish and improve their online and media presence. He has also helped clients with countless company, brand, product, and service launches. 

At Forward Progress, Dean leads his team to provide integrated marketing solutions using a proven coaching and consulting methodology.  Forward Progress has helped over 2,000 corporate clients improve their online marketing and social networking results, and has trained over 95,000 professionals in over 35 countries with their Social Network Acceleration Programs. Currently, Dean’s LinkedIn Business Development Course is being taught at the University of Illinois at Chicago - Graduate School of Business.

Dean has most recently launched a new Social Network Coaching and Training Platform called SocialJack.com. This platform is designed to combine the coaching and training that Forward Progress has delivered in the last several years with industry standard tools and mobile technology.

Seating is limited - save your seat!

Register Now!

FAQ:

Can I bring my team to the trainings?
Absolutely! Contact Audrey audrey@gsmiweb.com about group discounts for attending trainings.


Are trainings included in my general summit access pass?
No, access to these trainings is not included in your purchase of a Social Media Strategies Summit general summit pass. If you want to attend the trainings, you’ll need to purchase a dedicated ticket to that training.


How many people attend trainings?
We limit seating to 40 to make sure the training leader has time to work one-on-one with attendees. Reserve your seat as soon as possible - they fill up quickly!


Can I attend multiple trainings?
Yes! There are both AM and PM trainings - you can register for 1 training, or sign up for 2 at a discount.

What past attendees say about our trainings:

The workshops are worth the extra day away from the office! Great info for the extra cost.

- Katie Neuman,
Northwestern Publishing House Christian Books and Gifts

SMSS really emphasizes the collaborative innovative nature of creating social media content. I have a million new ideas that I can't wait to share with my colleagues.

- Katie Monfet,
Eastern Florida State College

Enjoyed the small workshop size, made it easy to engage, learn and speak to presenters.

- Nancy McKenzie,
Hill’s Pet Nutrition

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