As the Director of Brand Digital, Media & Communications for Nestle Waters North America (NWNA), Seona is responsible for accelerating the company’s brand marketing efforts in today’s digital environment. Her scope includes developing the process for holistic consumer experiences. This encompasses integrated communication and media planning, digital/social partnerships and best practices through to consumer engagement. Seona previously led brand activation and consumer marketing roles at NWNA and Bayer Healthcare as well as communications roles with Kraft Foods Global and in Canada.
Seona Skwara's Session: