Latest Articles from the SMSS Blog


Mid-Week Social Report: Is Facebook a Fad? Videos Next Big App, and More…
Facebook | By Maggie Grainger | Wednesday May 16, 2012

Instagram has been making news left and right these past few weeks after Facebook bought it for $1 billion bucks. Now, all eyes are turning the next big boom on the mobile app frontier — videos.
Read Article
Top Ten Pinterest Tips
How To | By Meaghan Edelstein | Tuesday May 15, 2012

By now everyone has at least heard of Pinterest. It's the fastest growing social platform and has become an extremely popular [Pinterest] channel for brands of all shapes and sizes
Read Article
Maryland Passes First Social Media Law Preventing Employers from Demanding Applicant Passwords
Social Media | By Kara Mignanelli | Wednesday May 09, 2012

Maryland comes up first in the legislative race throughout the states in passing what many may consider essential legislation protecting employee and applicant privacy rights as it pertains to social media account information. Illinois and California have measures that have recently passed through legislative committees, while bills are still being considered in New York and [...]
Read Article

Why attend a Social Media Strategies Summit?


  • Optimize your organization’s Facebook presence
  • Utilize Twitter to communicate with customers
  • Increase search engine optimization
  • Use social media promotions to engage
  • Leverage word of mouth marketing
  • Engage brand loyalists and dissatisfied customers
  • Take advantage of the many social media platforms

  • Who attends a Social Media Strategies Summit?


    Everyone and anyone interested in learning, from the best, how to harness the power of social media to further your brands reach and impact.
  • Chief Executive Officers
  • Chief Marketing Officers
  • Chief Branding Officers
  • Business Owners
  • VPs, Directors and Managers of:
  • Marketing
  • Branding
  • Business Strategy
  • Customer Relations
  • Social Media
  • Public Relations
  • Social Media Assistants
  • Online Community Managers
  • Social Media Strategists
  • Business Development
  • Word of Mouth Marketers
  • Community Marketers
  • Media sales
  • Agency Account Managers
  • Entrepreneurs
  • Social Media Strategies Summit has been designed to apply to a variety of industries. In an effort to meet attendees’ learning objectives we have built in six tracks, each outlined to focus on a particular industry. While tracks are organized by industry attendees are encourage to move freely between tracks based on their individual learning objectives. Each track includes sessions focused on the following categories: Corporate Case Studies; Community Engagement and Customer Service; Measurements, including analytics, ROI and tools; Sales Approach; Legal Risks & Strategies; and Marketing Strategies & Tactics. Companies are encouraged to send representatives from various department teams within your organization so they can each attend various sessions and collaborate increase the benefits. Group discounts are available so be sure to take advantage of the twelve interactive workshops and forty-eight learning sessions.

    If you or your team are responsible for your company’s branding, marketing, strategy development, monitoring, customer relations, community engagement, public relations, media sales, business development, or legal, or you are the Chief Executive, Chief Marketing or Chief Branding Officer this summit was designed with you in mind.
    Social Summit Social Network Conference Social Media Marketing Social Strategies
    Test