Fuel your social media strategy through compelling content, customer experience, brand storytelling, advocacy and technology

WHAT YOU’LL LEARN This #SMSsummit features an agenda full of experts ready
to share their secrets to success on social media.

Establish brand trust through content creation and storytelling

Establish brand trust through content creation and storytelling

  • Master killer (and easy) video marketing strategies to grow your business
  • Enable your team to identify and take advantage of storytelling opportunities
  • Build an organic content strategy on the foundation of customer needs
Optimize key social channels to engage your audience

Optimize key social channels to engage your audience

  • Maintain relevance and credibility while staying true to your brand DNA on Instagram
  • Capitalize on the “secret ingredients” that make videos shareable
  • Drive traffic and sales by creating a unique presence on Pinterest
Measure and prove ROI to accelerate your business growth and revenue

Measure and prove ROI to accelerate your business growth and revenue

  • Measure relationships and customer satisfaction for meaningful insights
  • Determine your objectives with content to map out realistic goals and pair with the right metrics
  • Use data-driven customer targeting for a better brand experience
Harness the most powerful technologies to stay ahead of the pack

Harness the most powerful technologies to stay ahead of the pack

  • Gain more leads out of your content marketing efforts by using technology
  • Empower your sales team to use social media tools to build relationships
  • Use content marketing systems to get your content in front of your target audience and reduce workload

Speakers Equip your team with takeaways from these disruptive leaders

Melanie Deziel
Time Inc. Melanie Deziel

Director of Creative Strategy

Jeremy Goldman
Firebrand Group Jeremy Goldman


Stephanie Ellen Chan
Cisco Stephanie Ellen Chan

Editorial Producer

Lisa Perez
Mattel, Inc. Lisa Perez

Barbie Global Brand Marketing + Social Media

Ken Schneider
U-Haul Ken Schneider

Social Media Manager

Beverly W. Jackson
MGM Resorts International Beverly W. Jackson

VP of Social Media and Content Strategy

Brian Honigman
Honigman Media Brian Honigman


Pam Naumes
C-Fresh, A Division of Campbell Soup Company Pam Naumes

Senior Director, Digital & Brand Engagement


Our philosophy: prioritize case studies to provide insight into strategy planning, backed by the knowledge of tools and technology to make seamless execution possible. Great content - check. Here are some other solid reasons your boss should send you to #SMSsummit:


No product pitches. Just great content you can relate to and learn from.

You’ve probably been to a number of conferences where you’re inundated with product pitches. Not at SMSS. Our speakers are here to teach you the how-to of social media marketing initiatives that increase engagement and revenue.


Our speakers bring case studies to address your challenges.

Self-proclaimed social media gurus abound talking fluff about strategy. We vet our case studies to make sure they address on-the-ground challenges that impact your bottomline.


Leave with the latest, most relevant social media and technology trends.

You get so entrenched in your brand’s work that it’s difficult to keep tabs on what’s happening in the outside marketing world. #SMSsummit is the place to learn about emerging tools, technology, and social media trends to keep your team ahead of the curve.


Share 3 days’ worth of takeaways with your colleagues

You’ll leave with a list of practical ideas and takeaways so you can hit the ground running once you’re back at your desk. Missed a talk? Recorded talks and speaker presentations are available to download and review at your leisure.


Hands-on workshops will equip you with frameworks and templates you can integrate into your strategy

These intensive, classroom style workshops are a great way to dive into the most challenging topics around social media strategy, alongside your peers and with one-on-one time with workshop instructors.


Have dinner with our speakers - they’re eager to chat and share their expertise with you

Our delegate networking dinners (February 10th @ 7:30pm) give you a unique learning and growth opportunity not available at other conferences. Meet with speakers and other attendees to get invaluable, candid feedback on your company’s projects you won’t find anywhere else.


Awesome liked-minded digital and social marketers across industries. We welcome anyone interested in an interactive learning experience to explore current social media trends and where social and digital are headed.

Attending brands have included:

THE #SMSSUMMIT EXPERIENCE Check out what your peers have to say about us:


Met people from all of the continent and all walks of life. Learned so much. Great program.

Patricia Shall, President, Creative Benefits & Insurance Solutions


Great learning experience. I just made myself more marketable for future employment.

Holly Lara, Assistant to the Dean at Indiana University, Purdue University Fort Wayne


The speaker and attendees of this conference represent some of the brightest minds in marketing. Sessions + discussions provided affirmation of social strategies I use and sparked new ideas for further online dialogue.

Hoffelt, Media Relations Executive at Filament Marketin


The place to learn about how to be bold and authentic in business.

Shelly Ucuse, Director of Community Outreach at Helix Education

SPONSORS & MEDIA PARTNERS Social media strategies summit would like
to thank the following sponsors:

HOW TO PARTICIPATE Get involved with Social Media Strategies Summit!

The Social Media Strategies Summit relies on a network of speakers, volunteers, attendees and sponsors
to make our events great! If you're interested in getting involved, here's how:

<strong> Sponsor or Partner #SMSsummit</strong>

Sponsor or Partner #SMSsummit

We offer unique and customizable opportunities for you to create a company presence at an upcoming event.

Sponsor Information
<strong>Speak <br/>at #SMSsummit</strong>

at #SMSsummit

If you have an interesting talk or case study to share, want to hear from you.

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