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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download our most popular #SMSsummit talks and case studies!

We’ve compiled your ultimate social media marketing resource: your access to 200 (and counting!) slide decks and recordings from our past Social Media Strategies Summits.

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Keynote: Why video marketing is the #1 way to engage your customers - without bankrupting your budget
February 9, 2017
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Creating social creative
February 8, 2017
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Case study: Applying social media to the customer (student) journey
November 3, 2016
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Intro to Inclusive Marketing: Embrace diversity, avoid pitfalls, and create your institution’s inclusive media strategy
November 3, 2016
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Beyond proactive content: Why engaging your audiences through social care matters
September 29, 2016
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Case study: ESPN's strategic approach to social
September 28, 2016
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The role of social media within a global, corporate communications strategy
August 18, 2016
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Securing internal budget & resources for social media and content
August 18, 2016
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Your social media department is too small: How to build organization wide social media engagement
June 3, 2016
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Handling Negative Buzz Like a Pro
June 2, 2016
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Case study: Event Marketing: #TacticsforSocialEngagement
April 28, 2016
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Case study: Best practices in bench marketing: How to find who you’re really competing against and how to beat them
April 27, 2016
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Opening keynote: How to become a content & social media powerhouse - Leapfrog your competition by getting more organized & efficient
February 11, 2016
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Top tips for managing a short-handed social media department
February 11, 2016
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Novak Media Group
Build an effective social media plan: Best practices, time management tools, scheduling, content curation, maintenance and monitoring
February 9, 2016
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Creating an all-in-one customer service platform at Mayfield Robotics: Where social media and customer feedback collide
February 9, 2017
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Connect to your customers in real-time: how to ensure you’re publishing to the right audience and responding with precision
February 8, 2017
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Proving the value of your social strategy: How to gain stakeholder approval for new social media initiatives
November 3, 2016
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Having fun on social media
November 2, 2016
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Behind the scenes: Social media & content strategy for LinkedIn's first TV commercial
September 28, 2016
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Case study: Using social intelligence data to drive marketing & business strategy
September 28, 2016
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Social marketing vs. content marketing: Driving the customer journey and channel performance
August 18, 2016
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Write an effective data-driven social media plan
August 17, 2016
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From the Super Bowl to the Olympics: Social Media Marketing in a Real-Time Sports World
June 3, 2016
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Uncle Sam and the social media generation
April 28, 2016
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Don't be afraid of the dark: How to measure dark social
April 28, 2016
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Your social media department is too small: How to build organization wide social media engagement
April 27, 2016
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Thinking outside the box: A Ernest Packing Solutions case study in digital strategy, video content, and optimized content distribution
February 11, 2016
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Closing keynote: A future look at social media - How to plan for the trends that matter
February 11, 2016
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Snapchat for business: Fundamentals to grow, scale, and convert
February 8, 2017
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Building, launching and measuring your employee advocacy program (Part 1)
February 7, 2017
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Case study: Planning, deploying and sustaining a social media strategy to maintain meaningful relationships with alumni
November 3, 2016
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Transformational Consumer Insights, Inc.
Opening keynote - How to use insight, content and digital to activate, engage and transform your audiences
September 29, 2016
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Finding social media ROI: Using a combination of tools and business practices to make it happen
September 28, 2016
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Making influencer activation a part of your core strategy
September 28, 2016
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Breaking down team silos for higher impact: How social, marketing, advertising and digital can collaborate
August 18, 2016
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How to conduct a social media audit
August 17, 2016
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Closing keynote: Is Social Media Dead, Or Just Wearing New Clothes?
June 3, 2016
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Integrated marketing for better brand awareness - aligning new media with traditional marketing
April 28, 2016
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Opening keynote - How to use insight, content and digital to activate, engage and transform your audiences
April 27, 2016
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Marketing in the age of Snapchat: How the young social networks are changing the rules of engagement
April 27, 2016
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Building trust and loyalty through social
February 11, 2016
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Kroll case study: Tracking ROI of a B2B social media program
February 10, 2016
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NASA
Case study: Launching a social media strategy for a traditional, legacy brand while staying true to your company's mission
February 8, 2017
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Beyond the tools: Best practices for engaging social media to accelerate awareness, intimacy and sustained affiliation in higher education
November 3, 2016
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Harvard University
Creating social media policies and guidelines: How to spread best practices across your institution
November 3, 2016
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Increasing loyalty through more personalized social media
September 29, 2016
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You have the data - now what? Applying insights to improve and iterate on your social media strategy
September 28, 2016
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Write an effective and sustainable social media & content plan that ties to business goals
September 27, 2016
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Common pitfalls in social media marketers need to know about - and how to avoid them
August 18, 2016
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How Denny's uses social marketing innovations to amplify engagement
August 17, 2016
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Case Study: Social as Horizontal, not Vertical
June 2, 2016
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Reflecting your brand through multiple owned channels
April 28, 2016
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CASE STUDY: How Intel launched their social video program
April 27, 2016
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The social media tools your organization needs to scale
April 27, 2016
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Case study: Selling guns and managing crisis with confidence
February 11, 2016
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Create experiences that deliver more meaningful and personalized moments through data, design and technology
February 10, 2016
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