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Wednesday, March 20, 2019    2:45 pm–3:30 pm

Helping Your Employees Close the Gap on Social Media

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In this session, Glenn will dive into how your employees see social media and their varying appetites to engage on social media on behalf of your brand.

When you provide employees with content to share think of yourself as entering into a conversation they were already having about social media. What would the employees appreciate from you that would help? What are they looking for from a content and voice perspective?

Takeaways include:

  • Why it’s essential to understand your employees
  • The disconnect between what you want your employees to do on social media vs what they actually want to do  
  • Why they need your help as a professional marketer!


Glenn Donovan
Director of Clients

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