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1:45pm

Panel Discussion: The Art of Storytelling: Tips and Tricks for Content Creation & Social Media

Only you can tell your story. Lots of marketers talk about having a content strategy. Having goals. Having an editorial calendar. Having a call to action. First: Tell your story. Tell the right story and you can capture attention, entertain, enlighten, and persuade … all in the course of just a few minutes. Identify what makes a good marketing story, how to tell it and the key element in every good story.

Moderator:
Panelists:
VP Communications
Georgia Chamber of Commerce
President
BBR Marketing
Divisional Vice President of Marketing Communications
Comcast