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Wednesday, April 26th, 2017 - 9:00AM - 12:00PM

Launching on SnapChat, Instagram Stories, and Facebook Stories: Selling to leadership, creating an engagement strategy, and measuring results

Many brands find it difficult to build an engaged following on Snapchat. With disappearing content, and now Instagram and Facebook stories as an alternative option, what is the correct strategy for your brand? Come to this workshop to find out from a social media expert who has crafted cross-platform social content for the likes of Burger King, NBC's The Voice, The Los Angeles Kings, Geico and more. In this hands-on workshop, you will receive individualized help and advice to make sure you leave an expert.

You will learn about:

  • The similarities and differences between Snapchat, Instagram Stories, and Facebook Stories.
  • How advantages and limitations of these three platforms.
  • How to create a content strategy that works across all three platforms.
  • How to tailor your content to each platform to maximize performance, plus a few clever tricks and tips.
  • How to measure the results and effectiveness of disappearing content.

Adam Gausepohl

Who Is This Social Media Training For?
Details coming soon...

Social Media Training Price:

Seating is limited - save your seat!

Register Now!

About your Presenter

Adam Gausepohl is the CEO and Creative Director at PopShorts, a social media agency that specializes in full service influencer marketing campaigns. Adam has designed campaigns for some of the world's largest brands, studios and agencies, including 20th Century Fox, NBC, ABC, Focus Features, Sony, Geico, Chase, Burger King, Coffee Bean and Tea Leaf, JCPenney, Kohl's and the Los Angeles Kings. Adam has overseen hundreds of successful campaigns that have generated millions of engagements on social media, across all social platforms. Adam is also a member of The Real Time Academy of Short Form Arts & Sciences, which is responsible for selecting the winners of The Shorty Awards.

Seating is limited - save your seat!

Register Now!


Can I bring my team to the trainings?
Absolutely! Contact Audrey [email protected] about group discounts for attending trainings.

Are trainings included in my general summit access pass?
No, access to these trainings is not included in your purchase of a Social Media Strategies Summit general summit pass. If you want to attend the trainings, you’ll need to purchase a dedicated ticket to that training.

How many people attend trainings?
We limit seating to 40 to make sure the training leader has time to work one-on-one with attendees. Reserve your seat as soon as possible - they fill up quickly!

Can I attend multiple trainings?
Yes! There are both AM and PM trainings - you can register for 1 training, or sign up for 2 at a discount.

What past attendees say about our trainings:

The workshops are worth the extra day away from the office! Great info for the extra cost.

- Katie Neuman,
Northwestern Publishing House Christian Books and Gifts

SMSS really emphasizes the collaborative innovative nature of creating social media content. I have a million new ideas that I can't wait to share with my colleagues.

- Katie Monfet,
Eastern Florida State College

Enjoyed the small workshop size, made it easy to engage, learn and speak to presenters.

- Nancy McKenzie,
Hill’s Pet Nutrition

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