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Day 1 - Pre-Summit Social Media Trainings

Tuesday, April 24, 2018

9:00 am - 10:00 am

10:00 am - 1:00 pm

Social Media Training A

Ashley Mo
Senior Account Manager
3Q Digital
Becca Soderholm
Associate Director, Paid Social
3Q Digital

1:00 pm - 2:00 pm

2:00 pm - 5:00 pm

Social Media Training B

Andy Crestodina
Strategic Director
Orbit Media Studios

2:00 pm - 5:00 pm

Social Media Training C

Chris Madden
Co-Founder
Matchnode

2:00 pm - 5:00 pm

Social Media Training D

Cait Hassett
Influencer Marketing Manager
Forward Progress, Inc.

4:30 pm - 5:30 pm

6:00 pm - 7:00 pm

Meet your fellow attendees before the general summit starts!

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Day 2 - General Summit

Wednesday, April 25, 2018

7:45 am - 8:45 am

8:45am - 8:50 am

Breanna Jacobs
VP, Conference Production
GSMI

8:50 am - 9:00 am

Ryan Peña
Social Media Strategist
Be The Match

9:00 am - 9:40 am

Keynote

Susan Beebe
Director, Social Strategy & Channels
Walmart (Corp. Affairs)
Micah Laney
Social Strategist
Walmart

9:40 am - 9:50 am

Amy Lavin
Assistant Professor of Practice & Director, MS-Digital Innovation in Marketing Program
Temple University

9:50 am - 10:15 am

Track A: Evolving and Developing Your Social Media Strategy

Track B: Content Creation and Storytelling Best Practices

Track C: Video Strategy and Marketing Best Practices

10:15 am - 10:55 am

Lance Trueb
Social Marketing Manager
Microsoft

10:15 am - 10:55 am

Cara Friedman
Director of Community
ClassPass

10:15 am - 10:55 am

Stacie Grissom
Head of Content
BarkBox

11:05 am - 11:45 am

Jessika Phillips
Founder
NOW Marketing Group

11:05 am - 11:45 am

Sarah Scroggins
Social Media Manager
Advocate Health Care

11:05 am - 11:45 am

Chris Strub
Chief Executive Officer
I Am Here, LLC

11:45 am - 1:00 pm

1:00 pm - 1:40 pm

Christian Betlyon
Director of Strategy and Digital Services
Allebach Communications

1:00 pm - 1:40 pm

Chris Rudolph
Director, Business Accelerator Program
American Family Insurance

1:00 pm - 1:40 pm

Dean DeLisle
Founder & CEO
Forward Progress, Inc.

1:50 pm - 2:30 pm

Yosef Silver
Digital Marketing Consultant
Search Interactions

1:50 pm - 2:30 pm

Ryan Peña
Social Media Strategist
Be The Match

1:50 pm - 2:30 pm

Jeannie Czerner Rodway
Social Engagement Manager
Carmichael Lynch

2:30 pm - 3:00 pm

3:00 pm - 3:45 pm

Matt Thompson
Social Media Manager
Lids Sports Group
Sara Ling
Account Manager
Raidious

3:55 pm - 4:40 pm

Keynote

Elly Deutch Moody
Global Social Engagement Campaign and Advocacy Manager
McDonald's

4:45 pm - 5:45 pm

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Day 3 - General Summit

Thursday, April 26, 2018

8:45 am-9:30 am

9:30 am-9:40 am

Ryan Peña
Social Media Strategist
Be The Match

9:40 am - 10:20 am

Keynote

Ian Beacraft
Vice President, Group Director: Digital Strategy
Epsilon

10:20 am - 10:30 am

Brian Zweig
SVP, Strategic Partnerships
Social Native

10:30 am - 11:00 am

Track A: Social Media Advertising & Paid Media Best Practices

Track B: Harnessing Social Media Data and Insights for Better Social ROI

Track C: Building Brand Awareness and Engagement

11:00 am - 11:40 am

Katie Bregenzer
Sr. Manager, Marketing
GGP
Amy Rumpler
National Director of Paid Social
Centro

11:00 am - 11:40 am

Jon Chang
Digital Marketing Director
Kickstarter

11:00 am - 11:40 am

giovanni gallucci
Digital Strategist
giovanni gallucci

11:50 am - 12:30 pm

Adam Bianco
Founder
Front Row Interactive

11:50 am - 12:30 pm

Ryan Riess
Sr. Brand Manager, Reese's Brand
The Hershey Company

11:50 am - 12:30 pm

Shannon Rodenburg
Associate Manager, Brand Communications
Wells Enterprises

12:30 pm - 1:30 pm

1:30 pm - 2:10 pm

Matt Lattanzio
Digital Marketing Manager
Weight Watchers Canada

1:30 pm - 2:10 pm

Chad Berndtson
Global Director, Content Marketing and Social Media
Palo Alto Networks

1:30 pm - 2:10 pm

Nick Myers
Owner and Creative Director
RedFox Creative

2:20 pm - 3:00 pm

Keynote

Preston Bowman
Founder and Chief Strategist
Stone Creek Consulting

3:00 pm

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