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Thursday, April 26, 2018 - 1:30 pm - 2:10 pm

The Future of AI and Voice Assistants in Marketing

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There is no denying that over the past three years AI and Voice Assistants have worked their way into our daily lives. By 2022, it is predicted that more than 55% of U.S households will have some type of voice-enabled smart speaker. This new frontier of AI enabled voice assistants coupled with the increase in e-commerce presents new and exciting challenges for marketers; especially in the digital space.

In this presentation we will dive into what makes AI and Voice Assistants tick, and uncover why many analysts are predicting this technology may surpass the smartphone.

Key Takeaways:

  • The significance of AI and Voice Assistants in marketing
  • What brands have leveraged the technology so far to create engagement
  • Why the Internet of People (IoP) is rapidly shifting to the Internet of Things (IoT)
  • How you can begin leveraging AI with Voice Assistant technology to create new experiences for customers

 

Nick Myers
Owner and Creative Director
RedFox Creative

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