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Liz Cole

VP/Group Director, Social Strategy
Digitas North America

As the regional head of social strategy at Digitas, Liz oversees a thriving practice that helps brands connect the dots between online audiences, social technologies, media planning and creative execution. She has spent her career crafting social programs that drive engagement, reputation and revenue for brands spanning CPG, food and beverage, technology, financial service, healthcare and tourism. Liz has been a featured speaker at Social Media Week, Spredfast Summit, WOMMA Summit and CEA, and a visiting instructor at Miami Ad School’s Social Media Bootcamp.

Liz Cole’s Session(s):

3:30 pm–4:10 pm — Wednesday, August 12, 2020

Panel: The Storification of Social — How Your Brand Can Adapt Its Content Strategy to Effectively Leverage Stories, Live Video, and Ephemeral Content

Check out our early bird ticket prices!
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