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Wednesday, October 21, 2020    1:10 pm CDT

On This Rock You Shall Build a Brand: Social Media Strategies for Churches and Synagogues

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We’d all agree that attending religious services in person is ideal. However, with a pandemic not over… as well as a younger generation that puts less value on religious services, social media is the new fisherman's net. This session will discuss generational shifts and strategies that must conform to attract the digital congregation. Take away an understanding of: 

  • Why online services are more than a temporary COVID strategy
  • New opportunities to expand your message globally
  • The importance of engaging via social media platforms
  • Attracting the next generation by utilizing content to engage children
  • Platforms and target audiences

 

Oliva Hamp
Online Community Manager
Gateway Church

Michael Miller
Communications Director
Calvary Chapel Fort Lauderdale

Elana Vorspan
Director of Marketing & Communications
Valley Beth Shalom Synagogue

Susanne Goldstone Rosenhouse
Social Media Coordinator
National Jewish Outreach Program

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