Franky Ponce
Social Media Content ProducerNYC Ferry
Franky is a content strategist and producer based in Brooklyn, NYC. With 7 years of experience and a diverse agency and PR background, Franky has owned and implemented countless social media campaigns, managed platforms, and crafted successful, original social content for brands across a multitude of industries – video games, mental health, LGBTQ organizations, hair care and more. Franky takes pride in being a “brand chameleon,” seamlessly adapting and successfully integrating brands into the social media landscape.
At NYC Ferry, Franky leads social media content production to help grow the awareness and ridership of the city’s commuter ferry. Through many viral short form videos and a refreshed tone of voice on social media, Franky’s work has captured attention of audiences well beyond New York City and grown the reach of NYC Ferry over 500% in less than a year.