Auntie's Anne's Twist on Content Strategy

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In this session, Bari will break down how she strategizes content and how to approach making your brands stick out on the feed. With working on Auntie Anne’s and Jamba, she has proven that tapping into culture has been successful and helps unleash a new level of potential on social. She will also give you tips and tricks on how to stay motivated when creating and ways to test different strategies with your own brand content.

You’ll learn:

1. Steps to take if you want rehaul your content strategy
2. Best practices for creating engaging content strategies
3. Tips + tricks on how to stay motivated