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Caryn Brooks

Digital Communications Manager
Portland Fire & Rescue

Caryn Brooks (she/her) is a communications professional who has worked for Portland Fire & Rescue for seven years. Her communications career has spanned both journalism and politics and she is proud to call herself a civil servant. After editorial staff positions at media organizations such as The Associated Press, Time Magazine, and Willamette Week, Brooks jumped to the public sector in 2011, taking on the role of Communications Director for former Portland Mayor Sam Adams. Her work for Portland Fire & Rescue spans social media and emergency response communications. She has a passion for diversity, inclusion, and equity policy, an area where she is imperfect but keeps trying. She holds a BA in English from Pennsylvania State University and completed an arts journalism fellowship at Columbia University in New York City in 2004.

Caryn Brooks’s Session(s):


2:20 pm–3:00 pm — Wednesday, February 5, 2020

Diversity, Inclusion, and Equity in First Responder Social Media: Who’s Left Out? Who’s Misrepresented? Who isn’t Reached?

The way that we’ve always done it doesn’t cut it in modern public safety communications. The digital communications manager from Portland Fire & Rescue in Oregon will discuss the current D, I, & E media landscape, touching on where there has been evolution, what needs improvement, and the path forward.

In this interactive presentation where we will learn from each other, inspire each other, and hopefully expand our framework for public safety communications together. 

This presentation is for practitioners who wish to center diversity, inclusion, and equity efforts in their social media planning.  

Participants will:

  • See recent examples of dos and don’ts from the media landscape.
  • Hear from each other on agency successes and areas of weaknesses.
  • Participate in exercises to brainstorm ways to increase D, I, & E social media engagement and representation.

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