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Wednesday, February 5, 2020    4:20 pm–5:00 pm

Getting Past the Human Firewall: Building Trust Human-to-Human

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In Bryan’s “Learning How to Speak, Market, and Sell Human-to-Human, H2H” keynote, he explores what traits humans have that machines don’t. The business world has long referred to itself as either “B2B” or “B2C”. But Bryan Kramer argues that it’s humans who do business with humans – not companies – and in his book, his “H2H Human to Human” movement inspired the business world to humanize the way they operate. And like companies, people have their own brands that reflect their reputation, values, and character. In today’s connected and social world, a personal brand is “career insurance” you can’t afford to have.

Through examples pulled from Bryan’s viral smash-hit first book “There’s No B2B or B2C: It’s Human-to-Human H2H” that birthed the H2H movement, and through entertaining stories from his own experiences, he delivers practical tools and steps you can use right now to connect with your customers, be smarter marketers, managers, and fellow members of the human race.

Join Bryan as your personal change agent, and learn the steps to take control of how others see your most valuable asset – you.


 

Bryan Kramer
President + CEO
PureMatter

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