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This case study will discuss tips we used to strengthen relationships with the news media while pushing out constant messaging through radio, TV and social media, to communicate accurate information to the public during the prolonged Kilauea Volcano lava eruption event on the Island of Hawaii. The Hawaii State Emergency Management Agency, and the Hawaii County Civil Defense Agency and the Hawaii Department of Defense used this strategy to provide updates, critical aid information, and safety alerts.
During this discussion you will hear: