Kayla Dale

PIO
Amador Fire Protection District

Kayla supports the department's primary objective of protecting lives and property by providing timely, accurate information to the communities and building collaborative relationships that support fire safety and pre-incident planning.

Kayla started her fire service career with CAL FIRE ten years ago and came to Amador Fire in the summer of 2019. Since her arrival, she has fulfilled many roles for Amador Fire, including Public Information Officer. She is passionate about fire safety and understands that public education is an extremely important component. As a testament to her commitment, Amador County only had one Firewise community when she first arrived. Today, Amador County boasts over thirty-five Firewise communities, with more working toward becoming Firewise.

Kayla's passion is demonstrated daily as she works tirelessly with the community to improve public safety, education, and emergency preparedness. Born and raised in Northern California, Kayla lives in Pioneer, CA, with her husband Chad and their daughter Bristol.

Kayla Dale’s Session

8:00 a.m.–8:45 a.m. PT — Wednesday, April 10, 2024

Panel: Brand-Building for Agencies Small and Large: Community Building and Brand Awareness with Limited Resources

This panel features agencies of various sizes that will share their experiences building community, trust, and brand awareness with limited resources. Topics include:

Insights into how to brand and increase community interaction for a small department
What brand building means for a larger agency and how to manage social media platforms without drowning the feed with content
Finding the styles of content that perform well and build your brand on social but don’t require a lot of manpower or budget
Leveraging content and brand consistency to help your community recognize you as a trusted source of information

Check out our early bird ticket prices!