Amanda Hunter

Public Information Manager
Pasco Sheriff's Office

Amanda Hunter serves as the Public Information Manager at the Pasco Sheriff’s Office. In this role, she oversees the media relations and social media arms for the agency, with a daily focus on strategic communication, branding and marketing. She began her career with PSO in Dec. 2018 as a Community Engagement Specialist, focusing on promoting the agency through entertainment television programs and other media formats. Hunter’s prior experience includes marketing, promotions and communications roles in the sports and theme park industries.

Hunter holds a Bachelors in Mass Communication/Public Relations with a minor in Criminology from the University of South Florida. She also has a Masters in Sports Management/Marketing, New Media & Communications from Georgetown University, where she was selected to travel to Brazil ahead of the 2016 Olympic Games as part of Georgetown’s Global Immersion program, designed to add an international perspective to the business of sports. 

She holds a graduate-level certificate in Post-Crisis Leadership from USF’s Muma College of Business as well as a Media & Public Relations certification from FBI-LEEDA. She is also a member of the National Information Officers Association and Florida Law Enforcement Public Information Officers Association. 

Amanda Hunter’s Session

10:30 a.m.–11:15 a.m. Pacific — Wednesday, April 12, 2023

Panel: How to Effectively Run Social Media Channels When It's Not Your Full-Time Job

For many government professionals, managing social media is just one small part of the many media and communications duties they’re responsible for. With social media becoming an increasingly essential platform for sharing information, how can PIOs and other comms professionals prioritize it with an already-full plate?

Discussion topics include:

  • Specific strategies for balancing the demands of your primary role with your social media role
  • Examples of how PIOs break up their days and the time they spend on social media and creating content
  • Set yourself up for success on social by creating templates that you can repurpose for common cases and news information
  • How to collaborate with leadership to prioritize social media and leverage its reach and shareability
  • How to successfully integrate social media with your overall comms strategy to ensure social has a seat at the table
  • Blocking time for social media during a critical incident or disaster, along with examples from our panelists


Check out our early bird ticket prices!
Copyright © 2024 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy | Code of Conduct