Growing Brand Loyalty Through Social Media Communities

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• How to find out exactly where you should be building your communities based on your audience (both on social media platforms and outside of them)
• What value you should be able to provide your community to keep them engaged and loyal to your brand - how can you reward top fans?
• Making your brand accessible to allow for one-to-one connections with your community
• What kinds of content drives customers and followers to want to be a part of a brand's community