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Jessica Franklin

Training & Civic Liaison Specialist
FBI Little Rock

Jessica Franklin entered on duty with the FBI in May of 2019 and serves as the Training & Civic Liaison Specialist for the Little Rock Field Office. As the Training & Civic Liaison Specialist, Jessica manages the executive training programs for state and local law enforcement partners across Arkansas. Additionally, Jessica is the Backup Public Affairs Officer for the FBI Little Rock’s Public Affairs team. As Backup Public Affairs Officer, Jessica has published several Twitter campaigns for FBI Little Rock’s Twitter page, responds to media requests, and helps coordinate media campaigns with news media across Arkansas.

Jessica Franklin’s Session:

8:45 a.m.–9:30 a.m. Pacific Time — Tuesday, May 10, 2022

How PIOs can Build Better Relationships with the Media

Positive relationships between law enforcement agencies and media outlets within the communities they serve are critical. Media reporting impacts the public’s trust in law enforcement, which in turn influences everything from agency funding to receiving public assistance during significant cases.

In this workshop, we will discuss how police agencies can better relationships with media outlets through:

  • Organizing targeted media days to create interest in your department’s work
  • Using professional practices to enhance police & media partnerships
  • Developing methods to create and pitch proactive news stories to reporters
  • Engaging with difficult journalists you’d rather avoid
Check out our early bird ticket prices!
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