Kristi Reinaker

Social Media & Communications Manager
Pennsylvania Game Commission

Kristi Reinaker serves as a Social Media & Communications Manager for the Pennsylvania Game Commission, the state’s wildlife agency.  Along with the other members of the Strategic Communications team, she creates witty, informational, and sometimes sarcastic content, chock-full of pop culture references, that educates and entertains. 

Over the past year, the Pennsylvania Game Commission has seen a drastic increase in engagement, follower growth, and overall success as a result of a team-driven overhaul and forward-thinking methods. 

Kristi’s social media experience goes far beyond her government work, also within the private sector for small businesses and nonprofits.  Her passion, creativity, and willingness to share have allowed her to see success within all social communications worlds.  With no ‘shy bone’ in her, she loves to share and educate others, no matter what the topic. 

In her ‘free time,’ Kristi loves to enjoy the outdoors with her husband and son, but since that ‘free time’ is limited, most of her non-working time is spent on the football field sidelines, mat-side at a wrestling tournament, or volunteering for numerous different nonprofit organizations.   

Kristi Reinaker’s Session

10:30 a.m.–11:15 a.m. PT — Thursday, December 11, 2025

Truth vs. Trolls: Battling Misinformation Online

In a time when misinformation spreads faster than facts, government communicators play a critical role in safeguarding public trust.  And when it comes to fibs, myths, and tall, TALL tales, the Pennsylvania Game Commission has probably seen them all! 

In "Truth vs. Trolls," we will explore strategic approaches used to combat these misguided comments that the Pennsylvania Game Commission has seen in recent history.  We will discuss the tactics used by bad actors to mislead the public and provide strategies for identifying, responding to, and mitigating the spread of fake news.  

Attendees will leave with tools to promote transparency, strengthen credibility, build trust, and stay one step ahead of the trolls.

Attendees can anticipate learning more about:

  • Identifying misinformation vs. disinformation and understanding WHY it matters.
  • Building a rapid response strategy with your Social Media Preparedness Toolkit.
  • Best practices for providing clear, consistent, and credible information.
  • Leaning on your ‘trusted followers’ to help soften the blows of misinformation.
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