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Leverage Social Media to Humanize Your Agency and Engage Your Communities

May 12–13, 2021 | VIRTUAL CONFERENCE

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FEATURED SESSIONS

How Government Agencies Can Best Engage Their Communities on Facebook

Come learn about some of the latest tools, tips, and best practices that can help foster community through conversation, curation, and creating seamless experiences on Facebook.

Managing Critical Incidents for a Statewide Law Enforcement Agency

Learn how the small communications team at GBI uses social media platforms to message to a worldwide audience, including daily communications at the height of a national event in 2020.

Hindsight 2020: Top Social Media Habits of Successful Agencies

Learn how your peers adapted their strategy to manage social, refocus resources, and mitigate risk during 2020. You’ll learn how you can optimize your presence and security for stronger communication and engagement.

2 DAYS, 15 SESSIONS, A FRESH PERSPECTIVE ON SOCIAL MEDIA — A CAN’T-MISS VIRTUAL CONFERENCE

We bring over 10 years of experience in social media education. That means you can count on a vetted, specially curated series of sessions and seasoned, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy.

Share experiences and learn new social media strategies with your government and public agency colleagues from around the globe — virtually!

Network with government employee peers from across the country. SMSsummit is your best resource for fresh social media ideas and community building strategies.

Get all your social media questions answered through speaker Q&A, live chat, and discussions with other attendees.

Be your team’s social media champion! We’ll help you build the foundations of a sustainable, scalable social media policy that empowers your team to serve your constituents best.

Learn strategies and tips for tackling issues most important to government agencies including social media and crisis communications, improving agency reputation, and building relationships with your community.

Assess and audit your current social media initiatives. Learn how to humanize your agency and build public trust in an era when trust in the government is tenuous.

Presenting Thought Leaders You'll Meet Online

Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands.

Katie Grant


Katie Grant

Digital Communications Section Chief
Wisconsin Department of Natural Resources

Stephanie Hill


Stephanie Hill

Public Affairs Specialist
National Institutes of Health (NIH)

Connor Hagan


Connor Hagan

Public Affairs Officer
FBI Little Rock

Nelly Miles


Nelly Miles

Public Affairs Director
Georgia Bureau of Investigation

Jennifer Davies


Jennifer Davies

Digital Content Supervisor, Office of Communications | Public Affairs
City of Las Vegas, Nevada

Cristina Flores


Cristina Flores

Politics and Government Outreach Associate Manager
Facebook

David L. Johnston


David L. Johnston

Head of Social Media
U.S. Department of Defense

Jennifer Dorsey


Jennifer Dorsey

Social Media Coordinator
National Cancer Institute - NIH

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Who Should Attend

If you're a professional that manages your government or public agency’s social media channels, this event is for you!

  • Public Information
  • Public Affairs
  • Communications
  • Digital Marketing & Digital Media
  • Emergency Management
  • Social Media, Web & Content Management
  • Emergency Management
  • Community Service, Education & Outreach
  • Community Affairs
  • Public & Media Relations
  • Customer Service
  • Digital Engagement
  • Press Secretary
  • Administrative Support

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OUR SPONSORS

ArchiveSocialHustle

OUR PARTNERS

DANDan InstituteInvestor Brand NetworkPIO ToolkitSMPMoreThanDigital

SPONSORING AT THE SUMMIT

SMSS is the premier social media conference for solution and service providers to engage directly with a targeted audience of decision-making marketers. Learn more about how we can create a unique sponsor experience for your company.

Become a Sponsor

WHAT ATTENDEES SAY ABOUT THE SMSSUMMIT VIRTUAL EXPERIENCE

Download your copy of the brochure today.

Take your first step toward becoming a better marketer!

HOW TO PARTICIPATE AT #SMSSUMMIT

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