Katie Grant is the Digital Communications Section Chief for the Wisconsin Department of Natural Resources. As a leader of the department's Office of Communications, Katie oversees strategy and content creation for all of the department's social media along while managing the video and web teams. She is also the host and executive producer of the department's Wild Wisconsin - Off The Record Podcast leading every episode from the idea stage through to publishing and marketing. Katie has worked in social media in various industries and is fascinated by the way digital storytelling is always evolving and making the world a smaller place.
Katie Grant’s Session(s):
32% of the US population listens to a podcast at least once a month. More than half of podcast listeners do so while they are multi-tasking -- from driving to doing the dishes to working out and beyond. This captive audience offers your agency an opportunity to dive deep into topics that may otherwise be difficult to convey via social media.
Podcasting is easier than it seems! You'll learn how to get started with everything from the equipment to the challenges of telling stories via sound to actually getting it out into the world.