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Michael D'Agostino, MPA

National Social Media Manager
U.S. Fish and Wildlife Service

Michael D’Agostino is the national social media manager for the U.S. Fish and Wildlife Service. He leads development of agency-wide social media policy, strategy, and training, while also overseeing management of the agency’s flagship social media accounts on Twitter, FacebookLinkedIn, and Instagram. In addition, Michael advises on the agency’s national digital strategy and storytelling efforts, including web, blogs, and digital assets (photos and videos). Michael also leads a digital strategy community of practice to coordinate communication efforts and best practices across more than a dozen agency regions and national programs.

Michael previously served as a public affairs officer for the agency’s Mountain-Prairie Regional Office in Denver, where he provided expertise in media relations, engaged with public and private partners, and spearheaded employee communications efforts.

Michael is passionate about connecting people with nature and communicating science through measurable and data-informed multimedia storytelling.

Michael earned a Master of Public Administration in environmental science and policy from Columbia University. He also holds a Bachelor of Science in biology from University of Pittsburgh, where he minored in chemistry, writing, and film studies.

Michael D'Agostino, MPA’s Session

9:30 am–10:30 am PT —

Panel: How to Keep Your Community Informed in Creative & Engaging Ways

Government agencies can leverage social media to share (sometimes critically) important information with their communities. With the plethora of social media channels and content formats available, finding creative ways to get that content out that will engage and inform can be challenging - but it's also an incredible opportunity to share your agency's work in unique formats. 

This diverse panel will discuss:

  • Unique ways to reach your audience (Facebook Live, telephone town halls, Reels, AMA-style Q&A’s, Stories, and more)
  • Exploring new and emerging features and identify if they’re a good fit for your agency
  • Leveraging strong visuals to engage audiences
  • Creating evergreen content and customizing content for specific platforms/audiences
  • How to balance staying relevant with social media trends while keeping it professional and aligned with your agency’s brand
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