Tony Roth

Communications & Media Manager
City of Coolidge, Arizona

Speaker details coming soon!

Tony Roth’s Sessions

10:00 a.m.–10:45 a.m. Pacific — Thursday, May 18, 2023

Speaker-led Roundtable Discussions

Join one of our small-group video roundtable discussions to share new ideas with your peers. Speakers will lead these discussions.


  • Leveraging AI Tools to Make Your Job Easier with Tony Roth of the City of Coolidge, AZ
  • Building Trust on Social Media with Ellen Kamilakis of the Virginia Department of Transportation
  • Evaluating Time & Frequency of Content Posting
  • Creating Long-Term Use, Evergreen Content
  • Best Practices for Brand Awareness for Small Agencies
  • How to Develop a Business Case for a Getting Your Agency Started on a New Platform

How AI and Communicators Can Live in Harmony

AI is fast becoming the hot topic of the year! AI tool ChatGPT is one of the fastest-growing tech platforms, with over 1 million registered users in just five days. With the arrival of various AI tools currently in use and on the horizon, staying up to date will become an essential part of the communicator’s role.

In this session, you’ll learn how to leverage AI to help improve efficiencies and free up time to focus on your biggest communication projects within your organization. 

This session will cover the basics of AI and how it’s evolving. It will also provide a view into the available resources (many free) that you can take advantage of to improve your communication performance.

You’ll learn:

  • An overview of AI and how it’s changing the way we do business
  • Tools to use that will improve your communication across the organization
  • Tips and resources readily available to maximize your time and performance
Check out our early bird ticket prices!
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