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New York City

Learn best practices in social media marketing
from today's leading colleges and universities

Oct 15, 2019: Pre-Summit Social Media Workshops
Oct 16–17, 2019: General Summit

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Why #SMSsummit Higher Ed needs to be your event of the year

Learn the nuts and bolts of a successful social media strategy to position your brand for success.

Assess and audit your current social media initiatives through real-life feedback, discussions and peer-to-peer learning.

Revitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies.

Cultivate your arsenal of tools, resources and connections to champion a social media transformation back at your company.

Experience a unique gathering of senior-level,  cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own.

Accelerate your career and your role within your company by learning to streamline your processes and  improving your existing skills set.

Presenting Thought Leaders You'll Meet

Krista Berend

Krista Berend

Director of Social Media
Texas A&M University

Jason Boucher

Jason Boucher

Social Media Director
University of New Hampshire

Josef Bookert

Josef Bookert

Digital and Social Media Strategist
Yale Medicine

Michael Benning

Michael Benning

Social Media Director
University of Iowa

Rachel Colleen Smith

Rachel Colleen Smith

Associate Director, Social Media
Columbia Business School

Geoff Coyle

Geoff Coyle

Senior Social Media Editor
West Virginia University

Karen Freberg, Ph.D.

Karen Freberg, Ph.D.

Associate Professor in Strategic Communication
University of Louisville

Mohsina Yusuf

Mohsina Yusuf

Communications Coordinator
Emory University

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Our Sponsors

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Sponsoring at the Summit

SMSS is the premier event for solution and service providers to engage directly with a targeted audience of decision-making marketers. Learn more about how we can create a unique sponsor experience for your company. 

Become a Sponsor

Hear it straight from the marketers who have attended.

We know our community well — which means over the last 10 years we’ve fine-tuned how to build a compelling, relevant agenda that we know you’ll find the most informative and inspirational. This is what our attendees love most about our social media marketing programs.

  • “Empowering. Encouraging. Engaging. Love SMSS. Attend today! You won’t regret it.”

    Katie Neuman,
    Northwestern Publishing House Christian Books & Gifts

  • “If you are looking to network with others in your industry who understand the challenges you and your company is facing and are working to find solutions too, then the SMSS is for you!”

    Mary Baucom,

  • “Real-world ideas and inspiration from real-world marketers — this is one of my favorite social media conferences. I’ve attended for two consecutive years and have take home practices to implement both times. Great job!”

    Jeff Hoffelt,
    Filament Marketing

  • “This isn’t just for social media professionals. This summit is amazing for the entire marketing, digital, and social team!”

    Carly Yates,
    Warner Bros.

Download your copy of the brochure today.

Take your first step toward becoming a better marketer!

The #1 social media marketing event for senior-level higher education professionals

We're confident you'll be able to prove the ROI of your SMSsummit attendance. See why.

Check out opportunities to network with attendees and speakers during the conference and around NYC.

No SMSsummit is the same. Our agendas are always a fresh mix of case studies, how-to sessions and best practices.

Who You’ll Meet

Who is in in the room with you has a serious impact on your learning experience. Get ready to join a room full of seasoned marketers, practitioners, and brand leaders across industries. The best part - #SMSsummit makes it possible for you to meet everyone in the room!

Attending brands include:

See Full Attendee List

How to Participate at #SMSsummit

We can customize sponsorship and exhibit opportunities for you to create a company presence at SMSS.

If you have an insightful, take-away driven case study to share, we want to hear from you.

We help our media partners engage with our community of marketing leaders and decision-makers.

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