With more than 12 years of experience in strategic digital communications, Kimberly Stern leads Colorado State University’s award-winning Social and Digital Media team and Video Production team. Her teams are responsible for setting the strategy and stewarding Colorado State University’s brand and reputation in the social and digital media space. She helped create a distinct voice for the institution that fans have come to trust and engage. She loves the challenge of blending the art and science of creating dynamic and engaging digital content. Under her leadership, CSU’s social media presence has blossomed into an internationally recognized powerhouse. The CSU Social and Digital Media team won a Webby Award (aka "Oscars of the Internet") and is a Shorty Awards honoree (honoring the best in social media). Kimberly was recognized as an outstanding young leader and named to BizWest’s 2015 40 Under Forty. She earned her bachelor’s degree in Journalism and Technical Communications and an MBA from Colorado State University.
Kimberly Stern’s Session(s):
11:15 am–12:00 pm — Wednesday, October 16, 2019
Born between 1995 and 2010 (age 9 to 23), the majority of GenZ students are thinking about college, applying to college, attending, or just graduating. GenZ is also the most diverse of any generation in America. Let’s discuss how higher education social media and our websites need to change, or transform, in order to best meet the needs of GenZ and get them interested in visiting, applying, and attending our campuses.
Topics covered on this panel include: