Jason How operates Agency J, a Higher Ed marketing agency specialized in student recruitment. The team excels in helping admission teams jam-pack their enrollment pipeline with qualified student inquiries. Their work has been featured multiple times by Social Media Examiner, AgoraPulse, Addicted 2 Success, and many other publications.
Jason How’s Session(s):
2:00 pm–2:45 pm — Wednesday, October 16, 2019
Panelists will discuss topics including:
- How to create super engaging ads
- How to generate a higher Return On Investment (ROI) with your facebook ad campaigns
- How important is a landing page to your campaign
- What tools to use to increase conversions on your ads and landing pages?
- Campaign launch and testing framework for Facebook and Instagram Advertising.
- How Facebook and Google punish Higher Ed Institutions when they send traffic to their website and course pages
- How to utilize Facebook's pixel to get the best results