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Panelists will share best practices and insights on topics including:
- What are some current opportunities and challenges in influencer marketing for higher education?
- What are the characteristics that make up an influencer in the higher education space?
- Can a professor become influential? If so, what are some best practices?
- What resources are available for educators and others to become influential in their space?
- What are some successful influencer tactics that your university has tested?
- How do you track the results of your influencer campaign?
- How are your influencer strategies integrated with your paid media strategies?