Looking forward to this session? Share it!
Overwhelmed about the intricacies of Facebook targeting? Why do advertisers try to outsmart Facebook when they can let the platform do what it was made to do? When marketing campaigns are set to unrealistic targeting parameters, campaigns can tank and your metrics will suffer. This session will focus on your overall Facebook strategy, on best practices for the platform and on how to balance the need for scalable targeting with your client’s reporting expectations. Hear from Corey Teich at social and digital agency GLOW on how to maximize scalable results without getting in your own way.