Liz Harter

Senior Social Media Manager
University of Notre Dame

Liz Harter is passionate about social media and helping brands project their best selves on new media platforms. With a background in journalism and public relations, she is, at heart, a storyteller - though the stories are often told in 280 characters or less now. For over a decade, Liz has served as the Senior Social Media Manager for the University of Notre Dame. In that role, she is the voice behind the highest-level accounts on the academic side of campus. She also consults on social media strategy with others both on campus and off.

Liz Harter’s Session

11:00 a.m.–11:45 a.m. Pacific — Tuesday, October 24, 2023

Panel: Preparing Your Team to Leverage Social Media for Crisis Comms

This panel will discuss:

How to prepare your team for a crisis through tabletop and other exercises
How and when to use social media listening and monitoring
The importance of communicating context
Why documentation should always be a part of your strategy
Health/safety crises versus reputation crises and examples of how your team can approach each
Tools that are available to help your team handle a crisis

Check out our early bird ticket prices!