Maree Jones

Director of Social Media Strategy
The University of Alabama at Birmingham

Maree Jones is a dynamic figure in social media and communications strategy. Currently the Director of Social Media Strategy at The University of Alabama at Birmingham, Maree has worn numerous hats across a 14-year digital communications career, including those of a PR professional, social media strategist, and professional speaker. Her award-winning work with national and global brands has left an indelible mark on the digital landscape, all while operating from her home office in Birmingham, Alabama.

Passionate about the authenticity of digital relationships, Maree believes in the power of online connections as real and meaningful. This belief underscores her career, where she has worked with diverse companies and individuals, guiding them on best practices and helping them present their best digital selves to the world.

Beyond her professional endeavors, Maree is a dedicated mother, pet owner, and active participant in her local community. She champions various charitable organizations and nonprofits, reflecting her commitment to making a positive impact beyond the digital sphere.

Whether she's speaking in front of a boardroom, leading a virtual meeting, or engaging with a live audience, Maree brings her expertise and passion to every interaction. To learn more about Maree and her work, visit

Maree Jones’s Sessions

8:45 a.m.–9:45 a.m. PT — Monday, October 21, 2024

Speaker-Led Roundtable Discussion

Cross-Department Collaboration & Consolidating University Accounts

What Higher Ed Social Marketers Can Learn From Other Industries

Higher education institutions are continually seeking innovative strategies to engage with their audience effectively. In this breakout session, we delve into the rich tapestry of insights gleaned from diverse industries and explore how these lessons can be applied to elevate social marketing efforts within higher education.

Drawing parallels between higher education and other sectors such as technology, retail, CPG, and entertainment, this session unveils a spectrum of innovative approaches, tools, and tactics that have proven successful in capturing audience attention, fostering community engagement, and driving impactful results.

Check out our early bird ticket prices!
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