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Each of these topics will be "AMA-style," hosted by three speakers. Bring all your burning questions and get answers from a unique group of perspectives!

How to Create an Effective Content Calendar

Cross-Department Collaboration & Consolidating University Accounts

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Maree Jones
Director of Social Media Strategy
University of Alabama at Birmingham
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Rochelle Reed
Social Media Manager
James Madison University

Maximizing Social Media Impact When It's Not Your Full-Time Job

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Kristine Wright
Associate Director of Brand and Content Strategy,
University of Washington, School of Nursing
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Alexa Block
Associate Director of News and Strategic Content
Pomona College Office of Communications

How to Build and Scale a Social Media Team

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Kellen Manning
Director of Digital Public Relations
Penn State University
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Allie Kuenzi
Director of Social Media
UNC Charlotte