Rachael Hagerstrom
Director of Issues ManagementUniversity of Massachusetts Amherst
Rachael Hagerstrom, social media manager for Smith College and an advisory board member at the National Institute for Social Media, has produced multiple award-winning social media campaigns for colleges and independent schools. At Smith, she curates the college's online voice, manages a student content creator team, and serves as the in-house social media expert for departments and groups across campus.