Liz Harter

Senior Social Media Manager
University of Notre Dame

Liz Harter is passionate about social media and helping brands project their best selves on new media platforms. With a background in journalism and public relations, she is, at heart, a storyteller - though the stories are often told in 280 characters or less now. For over a decade, Liz has served as the Senior Social Media Manager for the University of Notre Dame. In that role, she is the voice behind the highest-level accounts on the academic side of campus. She also consults on social media strategy with others both on campus and off.

Liz Harter’s Session

8:00 a.m.–8:45 a.m. PT — Monday, October 20, 2025

From Mundane to a Masterpiece: How to Make Less-Than-Engaging Content Stand Out on Social Media

Not all content starts out exciting, but that doesn’t mean it can’t capture attention. In this session, you’ll learn practical strategies to transform the somewhat dry topics we all HAVE to post about into engaging content that drives interaction and reach. Discover how creativity, storytelling, and smart formatting can turn even the most ordinary content into a masterpiece.

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