Name: Higher Ed Virtual Conference — VIRTUAL CONFERENCE
Start: 2021-10-18
End: 2021-10-21

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This panel will discuss:

Examples of crisis situations that elicited negative attention on social, and how universities responded
How and when to resume normal posting after huge influxes of negative comments online
How to take a stand against hateful speech on social media channels while respecting the First Amendment
Handling the mental impacts of negativity online
How negative comments can create opportunities to connect

Michael Benning
Social Media Director
University of Iowa

Victoria Mendoza
Director of Social Media
University of Southern California

Sydney Jones-Wright
Associate Director of Executive Communications
Vanderbilt University

Krista Berend
Director of Social Media
Texas A&M University

Dealing with Negative Comments & Trolls on Social Media