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From Facebook Groups to Discord Servers: A New Age of Building Online Community During Yield

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For those working admissions social media, Facebook Groups were a tried and true means to build an online community for admitted students. But over the past few years, the popularity of Facebook overall has diminished with Gen Z. UC Davis' answer to this growing trend is Discord, a gaming chat platform better equipped to help admitted students with their online community needs. In this presentation, not only will we share how UC Davis pitched this new idea to leadership, but you will also leave with the know-how to start building your own university server today. 


  • Learn what it's like to manage a university Discord server 
  • Tips on how to set up and manage your own Discord server 
  • Strategies to get your teams and leadership to jump into Discord 


Teddi Tostanoski (she/her)
Social Media Manager
UC Davis

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