Dusty DiMercurio specializes in developing and executing customer-centric marketing strategies that help brands differentiate and build long-term relationships with their target audiences. Beginning his 15+-year career as copywriter, his areas of expertise expanded to include magazine editorial, product & segment marketing, content marketing, social media, and data-driven digital marketing. A finalist for CMI’s 2016 Content Marketer of the Year award, DiMercurio’s award-winning work has earned him speaking engagements at conferences around the world. Today, he leads Global Content Marketing & Social Media for Autodesk, and acts as the Publisher & Editorial Director for the company’s multi-award-winning owned media publication Redshift.