I’m a former radio host turned social wizard, who has seen it all. I’ve embraced a journalistic storytelling method. From creative to copy to hashtagging, I’m confident there is an exciting story to share for every business.
Andy Pondillo’s Session(s):
1:30 pm–2:10 pm — Thursday, August 13, 2020
In a paid era of social media, many advertisers are positioning huge budgets into ads. From brand awareness to clicks to conversions, the advancement of our industry has blown up faster than we can blink. With that, sometimes advertisers are losing the social media flair in favor of bigger productions. But what if we combined hard advertising with classic social media experiences?
This presentation is designed to teach users how to drive a narrative to their audience through classic storytelling methods reimagined for a social media landscape. I want you to not only learn how to gain an interested party, but how to engage them over a personalized journey on your page.