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Dallas 2016

Opening keynote: Moving beyond social platforms - how technology is impacting the way we socialize

We are swaddled in technology. Wearables allow us to passively compete with friends. The rise of esports engenders a new kind of fandom and camaraderie. Virtual reality removes us from the real world altogether. And the least used app on your phone might be, well, the phone app. The way we socialize is changing, but good marketers will never get left behind.

Ef Rodriguez
HTC

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