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Boston 2016

Having fun on social media

Just because you’re a university doesn’t mean you can’t have fun on social media. Sure, you’ve got compliance teams, lawyers, litigious parents, overly sensitive students, watch dog media and enough policies to create a lifetime of red tape. But, I want you to stop focusing on what can go wrong and start focusing on having fun - the original purpose of social media. Social media is intended to connect people to one another and information, and in this discussion, Dan will walk through examples of how you can delight your communities with simple and affordable campaigns that add fun back into social media.

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