Events: Talk to a live representative: 888-409-4418

SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team


Once you sign up for access, you’ll receive notifications when new presentations are uploaded for you to check out.
If you're already signed up, log in now.

Use data-driven customer targeting for a better brand experience: How to source and structure relevant data, and develop targeted content to build relationships

Marketers don’t necessarily scare easily, but there are two things in particular that keep us awake at night: data and retention. The former is an ever-expanding space that seems to be growing in importance as it grows in size, while the latter is a crucial focal point of any marketing campaign, and it becomes increasingly difficult as attention spans decrease. In this interactive workshops, we will tackle both of these pertinent issues.



Activities include:

  • Source relevant data from a multitude of digital sources

  • Structure data in such a way that it can be referenced and utilized easily

  • Develop correlated audience clusters and develop hyper-targeted content to maintain relationships

  • Review data sets through basic statistical analysis methods

  • Identify correlations and opportunities present in analyzed data

  • Apply those learnings in a live (and creative) environment

Corey Padveen
t2 Marketing International

You must log in to view/download presentation files.

Copyright © 2021 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy